The Warrior Spirit, One Core Value of A Successful Digital Marketing Firm

One of the unique things that I am most proud of as a Sandstormer is our warrior spirit. This is not the kind of company where people say “that’s not my job”. It’s the kind of company where people say “what can I do to help?”

One day I came back into the office from using the restroom to find several people in the kitchen pulling together garbage bags and spraying Lysol. I found out that the garbage smelled funny, and 4 people just got up from their desks and started handling the situation. I asked if I could help, as the de facto “Office Manager” this is sorta my responsibility, but I was assured that it was all good.

At just about any other company, someone would send an angry email to someone like me, or there’d be someone elected to add this task to my plate. At Sandstorm, when the garbage needs to go out, it just gets done.

It was the same the day Janna and Laura brought in a Kia-load of things from IKEA. A group of us just made our way down to the loading dock, and pulled everything into the freight elevator. We brought it up and pretty much the whole office started pulling apart boxes and assembling things.

It extends beyond garbage detail and putting together Swedish furniture. Our wonderful Digital Strategists keep an eye on our workload and there have been many busy days where I come to find out a few large chunks of my project work has been handed off to someone else. Similarly there are those days where a project shows up end of day, or a simple project grows 6 heads right before it’s due, and folks spring into action to help each other out. Similarly, it’s not unusual for someone with a light day to simply come forward during our morning meeting and say they have time to help today, or in the middle of the day to start asking around to see if anyone needs any other help.

It’s the kind of team spirit that makes you WANT to help others, because you know they will be there when you need help next. It also inspires a certain level of self-reliance, at least in me, because I know everyone is busy, much of the time, so I only want to raise my hand when I need it. I’m proud to work for a digital marketing firm where “nobody gets left behind on the battlefield” and I can’t wait for the challenges of the New Year!

Jason Dabrowski
Author

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