Schema and structured data can help your content show up smarter in AI-powered search
Madeline and Anne will walk through how LLMs understand website content, where schema fits into your AI optimization strategy, and how to identify practical opportunities within the content you already have.
When
Date: Thursday, June 11, 2026
Time: 12:00 PM – 12:30 PM CT
Location: Online via Zoom
What you’ll learn
- 🔎 How schema supports AI search visibility and LLM understanding
- 🧭 Where to start when mapping existing content to schema types
- 🧱 Why structured content matters for both users and AI tools
- 📈 How to measure, refine, and improve your AI optimization efforts over time
Who should attend
This session is perfect for content strategists, marketing managers, content administrators, association teams, healthcare marketers, nonprofit communicators, SEO specialists, website managers, and anyone looking to make their website content clearer, more findable, and easier for LLMs to understand.
What you’ll get
- Recording of Zoom webinar, 30 minutes
- PDF of the slide deck
- Human-corrected transcript
Speakers
Madeline Jensen
Frontend Team Lead
Anne Lentino
Sr. Product Owner
