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Having trouble putting into words what
you are looking to accomplish with your web site redesign?
Writing
a request for a proposal (RFP) can be difficult
if you do not know where to start. Devoting a moment upfront
to write an effective RFP will save you time down the road,
and
will
help us to effectively develop an accurate proposal for
your web site project.
Often times, however, this is
something easier said than done. That is why we have
developed this
helpful guideline to walk you through the basics of
what we look for in an RFP. Whether you choose to go with
us or not, at
least
we know
we gave
it
our best
shot,
and
hopefully
you will
think of us again on your next project. Already have
an RFP? Great! Send it to us today.
10 ESSENTIALS TO INCLUDE IN YOUR
RFP
1. Brief
Company Overview: Include who you are, what
you do, size of company, current url, etc.
2. Brief
Description of the Project: Most
commonly a paragraph describing your current web
site situation and an overview of what this project
will entail.
3. Project
Goals and Objectives:
Define the motivation for your project. Why are
you investing in your web site? (outdated
site/logo/collateral, expanded services, different
target audience, need to generate more leads, attract
job candidates, etc) What do you hope
to accomplish? List short term and
long term objectives here.
4. Technical Requirements: Do
you require hosting? Are you currently on a windows or
linux platform, or are you open? Do you have a specific
programming language that you require we use? (php, .net,
asp,
cold fusion, etc - and it's perfectly okay if you have no
preference here)
5. Usability Requirements: Do
you require usability
testing as part of your web
site redesign? Are you interested in conducting user
research or developing a persona? Do you
currently have any research or statistics available
about your current web site visitors?
6. Functional
Requirements: What features and functionality
do you want to see on your site? (secure
user/password, contact forms, upload your resume
option, custom
calculator, database development to store
lead information,
custom admin area to pull reports, content
management system to edit your own content, e-commerce
to
sell products, newsletter sign up, blogs,
forums, etc)
7. Proposal
Requirements: What do
you want to know about the
companies that you are requesting a proposal
from? (# of years in business, company history, example
work, methodology, key personnel, references,
etc)
8. Contact
Information: Name,
email, and phone of project leader. How do
you want the proposal submitted and by what date
and time? (via
email, printed and mailed)
9. Budget: Has your
budget been set and approved? If so, what is the range?
10. Timeline: By what
date would you like the project completed?
Let us know if
we can be of any help while you are creating your RFP.
The 10 questions above are simply a starting point for
writing your RFP. Depending on the size and scope of your
web site, feel free to adjust your RFP accordingly.
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