They say you learn something new everyday. And today we learned quite a bit from our Technology and Usability Director, Michael Hartman, who shared some key takeaways from a ‘Putting Research into Practice’ training seminar by Human Factors International, Inc.
One of the most intriguing findings was from a study by Tractinskya, Cokhavia, Kirschenbauma, and Sharfib (2006) where participants made a split second decision (500 milliseconds) about the attractiveness of a web site. Turns out the average attractiveness ratings stayed about the same when the exposure time was extended to 10 seconds. This means users’ impressions about a web site’s aesthetics are made in less than a second. They don’t really change their mind after more time on the site. We all know how important first impressions are. Which is why aesthetics are extremely critical if you want a user to stay on your web site for, well, more than a second. If you ever need a little help with your web site design, you know who to call.
We are proud to announce the launch of the new F.H. Paschen, S.N. Nielsen web site! We love working with this construction company, some say we’re almost as “Paschen”-ate as they are. Great people, great work, and a great history. We couldn’t wait for this site launch!
In addition to a new branded look and feel, the web site is filled with interactive video and functionality. We built a searchable project database that includes over 100 of their top projects. We also created an interactive experience on the homepage, new custom videos, an interactive map and a dynamically building ‘Contact Us’ form. To top it all off, custom photography highlights one of the company’s strongest points of pride – their people. We couldn’t be more passionate about launching this web site for F.H. Paschen, a company we are proud to call our client and partner.
Sandstorm Design is hiring! We’re looking for a freelance ASP.NET Developer with Sitecore CMS experience. We have been (and will be) busy creating the concepts, designs and information architecture for a site for a large local non-profit and need your development skills to build it. The project will be starting in development in January 2011 with some up front consultation needed immediately. Ideally, we would like to find a local Chicago ASP.NET contractor with whom we can build a long-term relationship to help with this project as well as future projects.
Candidates must have 4+ years .NET experience, preferably with a Microsoft certification, 1+ years hands-on experience using Sitecore CMS and 2+ years experience with MsSQL. We would like someone with experience developing high volume web applications, and the ability to design database tables, stored procedures and SQL Queries. You will need to know HTML and CSS. We also need you to be able to meet project timelines and budgets, collaborate with peers on a project to meet client needs, and have strong written and verbal communication skills. We’re looking for a highly motivated, detail-oriented individual with excellent problem solving skills and a passion for delivering high quality products and creating highly usable web sites that optimize the user experience. A few pluses that will give you an edge: experience with AJAX/Jquery, developing e-commerce sites, and/or familiarity with Shopsite shopping site software.
Think you might be the one we are seeking? Submit your resume and work samples and/or links to email@example.com. Please NO phone calls.
It’s easy to love your job when you work for Sandstorm Design, and it’s even easier when the projects that come your way are for organizations that are working to make the world a better place – like The Cradle, an open adoption agency in Chicago. Along with giving them a fresh, new look, we also made their site easy to update by completing development in Drupal so that they can change their content regularly with current news, new waiting families, and new stories of success.
We loved working with The Cradle and being a part of helping birthparents, adoptive families, and adopted children come together to create their own unique family stories. We are so proud to launch this web site!
Sandstorm Design is excited to announce the launch of SRES.org! We’re so happy to provide this excellent resource to anyone age 50+ with real estate needs, helping them connect with SRES® designees all over the country. The SRES® designation, offered by the National Association of REALTORS®, indicates specialization in the real estate needs of those age 50+. Baby boomers can visit this web site to easily search for an SRES® designee near them, and prepare themselves for what types of considerations they’ll face with their real estate decisions. We love working with the National Association of REALTORS® and marketing to seniors, and couldn’t be more excited to launch this web site!
Sandstorm Design is so excited to announce the launch of a new web site for a new firm, Partridge IP Law. Having the opportunity to work with this unique law firm from inception has been such a privilege. We created their new identity and brand, starting with the logo and print work before moving to the web. And while the firm might be new, the attorneys are experienced. Their new web site showcases this expertise with detailed bios and a very active blog. We absolutely loved working with Partridge IP Law, and couldn’t be happier to announce this launch!
How do you improve upon something you already feel is absolutely, fantastically wonderful? With Sandstorm Design’s annual Guac-Off approaching this Sunday at 4:00pm, this question keeps nudging its way into my head.
Let me make this clear: I love guacamole. I am a frequent visitor of the many awesome Mexican restaurants all over Chicago, and I have yet to try a guacamole I didn’t like. The flavors and textures span such a wide range with so few ingredients – smooth avocado, sweet onion, bold cilantro and tangy lime paired with salty corn tortilla chips. How could I possibly enhance such a winning equation in order to win our marketing firm’s Guac-Off?
And as the newest member of the team at Sandstorm Design, I must say, I am certain my competition is steep. Creativity is, after all, how we use marketing and web design to improve upon already excellent brands. Even as a newcomer it is quite apparent to me that taking something great and making it better is what our marketing firm does everyday. So I can only imagine what this team can do with a couple avocados!
Lucky for me, I love guacamole just a smidgen more than I love winning. So even if my dish doesn’t win, my tummy most definitely will.
Sandstorm Design is so thrilled to announce the launch of Sinai Health System’s online annual report! This year, their annual report has taken a different shape—as a unique online experience. Presented in a linear style, viewers can flip through the mobile-friendly report page by page, like an online book. We had a fantastic time working with Sinai Health System on this inventive and creative venture. We are so excited to announce this launch!