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10 Great b2b Sites: Sandstorm Design – a Featured Expert in Crain’s B2B Magazine

ixda 10 Great b2b Sites: Sandstorm Design   a Featured Expert in Crain’s B2B Magazine

We are so honored to be mentioned in B2B magazine today! I just wanted to share as it really demonstrates our company’s passion for user centered design and usable web sites. Here’s a little excerpt for those that don’t have time to read the full article:

Another trend: Making the most of a user’s time on the site, rather than focusing on increasing the amount of time spent on the site, said Sandy Marsico, principal of Sandstorm Design, a web design and usability firm. “You want to help them find what they want quickly and get on with their day. Businesspeople don’t have any time to waste anymore.”

“You want clear areas of content,” Marsico said. “There should be more conversation and less selling.”

Now for those of you who just want to see the highlights, here are two web sites that we love that were featured:
http://edit.btobonline.com/article/20100913/FREE/100919974/10-great-websites-freightcenter-com

http://edit.btobonline.com/article/20100913/FREE/100919973/10-great-websites-ixda-org



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